Wednesday, 12th October 2016, Shanghai

Gorenje and ASKO Winners of Home Style Award by iF Design

Gorenje and ASKO Winners of Home Style Award by iF Design

Industrie Forum Design (iF Design), an institution with over 50 years tradition in the field of industrial design, presented Gorenje Group's premium brand ASKO with a prestigeous Home Style Award.

Established in 2008, the Home Style Award aims to drive the development of the international household product industry and to provide a platform to present the fashion, charm and attractiveness of contemporary interior design trends. This year's jury selected 60 designs from an international pool of 226 submissions, and among the prestigious winners were the Gorenje Retro series fridge and ASKO dishwasher.

The jury of an international panel of experts stated after the evaluation that the Gorenje Retro refrigerator and ASKO dishwasher won the award by meeting all assessment criteria such as innovation and elaboration, functionality, aesthetics, responsibility, and positioning.

Gorenje’s colourful Retro refrigerators are timelessly modern and combine the best of both worlds – a nostalgic blast from the past and modern, energy-efficient and environmentally friendly technology of the future. Gorenje has upgraded its Retro refrigerators to the existing platforms used in IonGeneration freestanding refrigerators, which imitate outdoor conditions, keeping food fresh for much longer.

ASKO dishwashers are some of the most advanced in the world. We use more steel in our baskets than any other brand which makes our baskets the most stable and durable on the market. They are packed with innovative and handy features that make light work of all types of loads and that help to make ASKO dishwashers a favorite around the world.

The iF Industrie Forum Design launched in 1953 with a "Special Show for Well-Designed Industrial Goods". Over half a century later they strive to serve as a mediating arm between design and industry internationally, to contribute to design services and to increase public awareness on the importance of design. They combined all relevant areas in design and the iF Design Award contest attracts entries from 35 countries, in 12 categories.