April 2020 If the message doesn't display, open it in browser.
 
 
 
  Gorenje Group  
 
 
 
 
 
 
LASER TV BRINGS HOLLYWOOD PREMIERE VIEWING EXPERIENCE TO YOUR HOME
 

This is the message we would like to convey with the release of newest LASER TV marketing assets. On the link below you will find complete Toolbox of assets, including key visuals (F1 & EUROS version, and one blank version for possible local variations), 30s video with cutdowns, Social Media Pack, Digital & Print Ads, Brochure, Newsletter proposal, PR texts, Banners.

 
OPEN TOOLBOX
 
 
We expect the markets that are part of LASER IMC project (UK, FRA, GER, SPA, ITA, NL, CZ/SK, RUSS) to utilize the assets for promotional activities in the period May 15th – July 31st (& beyond), in order to achieve the increased and aligned sales targets. While we also encourage all other markets to utilize and localize for promoting our premium product in the upcoming months!

Since the assets were approved by 3rdparties (UEFA, Rakuten, Konami) you are not allowed to change visuals/videos that are from 3rd parties. If so, send it first for approval to primoz.kastelic@gorenje.com in tanja.mimovic@gorenje.com in cc.
 

It is up to each local market to double-check all listed features and marketing copy found in these assets, and making any local adjustments where necessary.

 
KEY VISUALS
 
SOCIAL MEDIA PACK
 
DIGITAL BANNERS
 
30s VIDEO
 
PRINT ADS
 
 
If you need access to Mabagor, please contact Elizabeta Biluš (Elizabeta.bilus@gorenje.com) and she will grant you one. 
 
 

We would like to thank the HQ New Business Department for trusting us with this project & the Hisense UK for cooperation at creating this Toolbox! 


Wishing you all a nice day, 


Hisense Europe Marketing Department 


 
 
For additional information please contact:
 

Tanja Mimović, Senior Project Manager tanja.mimovic@gorenje.com


Alenka Potočnik
Anžič, Marketing Director: alenka.potocnikanzic@gorenje.com


 
 
 
 
   
 
global.hisense.com
 
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