December 2020 If the message doesn't display, open it in browser.
 
 
 
  Gorenje Group  
 
 
 
 
 
 
 

Shoppers today expect access to product reviews to guide their purchasing decisions, and with so much word-of-mouth content available, they are more empowered than ever. In fact, nearly half of shoppers say they are less likely to buy from a brand or retailer if they don’t have reviews on their sites, and 70% of shoppers use reviews to evaluate similar products before buying.

A consumer reviews strategy done right can increase the discoverability and awareness of our products, boost sales, help your business talk in the language of our consumers and provide you with a new touch point to create a dialogue. It can also inform site and page optimizations, provide insights for product improvements or innovation, and ensure our consumers have a positive shopping experience.

We invite you to look at our consumer reviews toolbox which will give you most important elements to kick off this essential marketing and e-commerce initiative.

 
Toolbox >>
 
 
Your local versions
 
For your local adaptations, all marketing communications files are available on Mabagor, but we can also offer our fully qualified and cost-effective partner - agency Epic from Slovenia. Your contact at Epic is jure@agencijaepic.si. If you decide for local adaptation with Epic, please include Urška Jan (urska.jan@gorenje.com) in a copy.

For local adaptations of the consumer review module and landing page please contact our partner AV studio: gorenje-tasks@av-studio.si. Please include Darja Medić (darja.medic@gorenje.com) in a copy.
 
 
For more information, please contact:
 

Digital marketing materials:
Urška Jan, Digital Projects Manager: urska.jan@gorenje.com

Consumer reviews module implementation: 
Darja Medić, Digital Marketing: darja.medic@gorenje.com

Paula Cardenas,
Customer Experience Manager: paula.cardenas@gorenje.com

Alenka Potočnik Anžič,
Marketing Director: Alenka.PotocnikAnzic@gorenje.com

 
 
 
 
   
 
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