Tuesday, 25th March 2014, Velenje, Slovenia / Essen, Germany
'Red dots' for Gorenje Group design
Gorenje design won another international Red Dot award for product design this year. The 40-member expert jury was impressed by two Gorenje Group designs: built-in oven with interactive colour touch display of the Gorenje brand, and the built-in oven of the Pro Series™ line of the Asko brand.
Gorenje Group remains among the best in design
The award-winning oven of the Gorenje brand is a representative of the new generation of built-in ovens that will be launched this year. Head of product design at Gorenje design studio Lidija Pritržnik: "We are proud to see that the jury again recognized the quality of appliance design, resulting from team work of Gorenje's designers and the Gorenje design studio. Sophisticated yet discrete aesthetics allows the oven to blend in with a variety of kitchen ambients either as stand-alone product or as a part of a line of several oven models. Use of large glass surfaces, fingerprint-resistant stainless steel, smart design of door interior and pyrolytic function make cleaning a breeze. Complex technology is controlled by a friendly and intuitive user interface that is simple to use for anyone, from beginners to seasoned chefs. Simple interaction with the oven via the colour slide touch screen, choosing the dishes by selecting recipes represented by appealing photos, and carefully selected acoustic feedback invoke pleasant emotions during use."
Awarded also design of the Asko oven
The second award went to the Asko OCS8676S oven of the exclusive Asko Pro Series™ line consisting of high-performance kitchen appliances made of stainless steel. The design of the award-winning oven is based on minimalism and functionality of Swedish design. A colour touch screen allows control of the oven and selection of different cooking functions.
This year's Red Dot design award contest saw 4,815 applications from 53 countries; award ceremony will take place on July 7 in Essen. Gorenje Group is a perennial winner of the award. In 2005, it was the first Slovenian company to receive it.